Nimbus cloud installation at Museum De Lakenhal

Think Beyond
Boundaries.

Connect Now
Now open 1:1 Executive Advisory MentorshipLearn More >

Supporting founders through CCO and COO mandates exclusively across Fashion, Beauty and FMCG businesses. Our expertise sits within the operational and commercial engine behind brands: Operations, Supply Chain, Manufacturing, Sourcing, Cash Flow & Inventory Management, Global Sales Expansion, and Capital Investment Advisory.

We partner with businesses at every stage of growth, from early product concept and go-to-market strategy through to scaling brands into global, high-growth businesses. Whether building the foundations or navigating hypergrowth, we provide the strategic and operational leadership required to drive sustainable, long-term success.

Playing it safe never built an empire.

Who We Are →

The Impact

Results that
speak volumes.

View All Work →
56%Cost Reduction

Manufacturing & operational costs for a womenswear brand

400%E-Commerce Growth

YoY increase in e-commerce for a fashion accessories brand

7Global Markets

Launched beauty brand into USA, UK, Nordics & Scandinavia, Canada, New Zealand and Middle East in 12 months.

50%Sales Growth

YoY sales performance increase across APAC retailers for a womenswear brand

43%Cost Reduction in Operations

Rebuilt global supply chain and production strategy for a beauty brand.

74%COGS Reduction

Cost of goods savings for a global beverage brand

Our Founder Community

In Their Words

Raye Gia

Founder, Hera

Sophie Auyeung

Founder, MYRRAR AI

Natalija Fernandez

Founder, Rub Clubb

The Service Atelier

Advisory & Strategic
Solutions

View All Services →

COO · CMO · CCO

Fractional C-Suite

Acting across roles of COO, CMO and CCO, we work both in the business and on the business, supporting operations, finance, sales, marketing, manufacturing, sourcing and supply chain.

Sourcing · Logistics · 3PL

Supply Chain & Manufacturing

We help brands build and improve their supply chain and manufacturing processes - sourcing new factory partners, negotiating supplier agreements, freight forwarding, and 3PL warehousing.

Systems · Cashflow · Inventory

Operational Improvement

We help brands put the right operations, cashflow management and inventory systems in place - from setting foundations at inception to streamlining processes at scale.

B2B · DTC · Global

Retail Expansion

We support brands with global retail expansion across wholesale and ecommerce - pitch decks, pricing strategy, retailer negotiations, trade terms, and direct-to-consumer growth.

Positioning · Campaigns · Launches

Global Brand & Marketing

We advise on brand direction and positioning, supporting campaigns, product launches and global rollouts - ensuring everything is aligned, commercially effective and differentiated.

Seed to Scale

Capital Raising & Investment

Capital raising advisory across every stage - valuation strategy, financial modelling, investor-ready pitch decks, and capital allocation to maximise sustainable long-term returns.

Our Collective

Our Community of Brands & Founders

Unhinged Business Collective
Unhinged Business Community
Unhinged Business Events
Unhinged Business Team
Unhinged Business Founder
Unhinged Business Community
Her Seat x Unhinged Business World
Unhinged Business Community

"We unhinge old systems, defy irrelevance, question every rule and build strategies that win, fast."

Thu Nguyen, Founder & Director